Indoor cats are still tigers. We sell them the gear.

Indoor Tiger exists because the cat you live with is a hunter who happens to be on a 9-to-5 schedule with you. They sleep 16 hours a day, eat in 30 seconds, and then — on the bad days — stare at the wall while you are at work. That guilt is the reason we are here.

Most pet stores try to be everything for everyone. The catalogs run ten thousand SKUs deep, most of which fall apart in a month or get ignored after a single sniff. We pick three things at a time, in three categories — enrichment, furniture, and toys — and we only add a fourth when we have something that genuinely earns the shelf space.

The launch trio is the gear we wanted for our own indoor cats: a puzzle feeder that turns kibble into a 20-minute hunt, a window perch that gives them a real view, and an auto-hunt feather wand that does the running when you can't. Each one is sourced from a US warehouse so it lands in under a week, not a month.

We are small on purpose. There is no chatbot, no “loyalty tier” nonsense, no upsell carousel pretending to be a quiz. If you have a question, email hello@dailyvibe.shop and a real person will reply — usually same day, always within 48 hours.